The global battle for the ultimate luxury hotel chain

by Stacy Perman, Fortune

Fraud, intimidation, threats, evictions, locked doors — and supermodels. Inside the crazy, hairy fight for Aman Resorts, the ultra luxe hideaways favored by royalty, celebrities and business tycoons like Mark Zuckerberg.

1. The Sanctuary
Nestled away on Phuket’s west coast in Thailand sits the Amanpuri Resort. Ringed by a lush jungle on one side and magnificent views of the Andaman Sea on the other, its 40 Thai-style villas gently cascade down the hillside of a former coconut plantation, guaranteeing complete privacy for the royalty, celebrities, and tycoons who have been vacationing there for more than a quarter of a century. Amanpuri is the flagship of Aman Resorts, a glittering constellation of 26 properties stretching from Asia to Europe to North Africa and the U.S. Among its habitués is a group of passionate repeat customers who call themselves “Aman junkies.” The resorts beguile them with their discreet luxury, exquisite attention to detail, otherworldly service, and breathtaking locales. One is perched on the edge of a national park in Rajasthan, India; another overlooks ninth-century Buddhist temples, surrounded by four volcanoes, in Java.  Read the entire story.


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